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Samantha Durnford

PR & Digital Marketing

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Tag: influencers

influencer marketing

The marketing power of influencers

November 7, 2017November 7, 2017Leave a comment

Influencers are gaining popularity as a marketing tactic, and for big brands, keeping up with this new trend is going to be crucial in remaining competitive.

About Me

Samantha Durnford

Samantha Durnford

I'm a content writer and digital marketer with over 6 years of experience. I've worked with publications such as Sun Media, Canadian Living, VICE and NOW Magazine. My passion is storytelling and digital marketing, and I believe that all brands need to connect with their customers through good stories and relevant content.

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Recent Posts

  • Micro-influencers: The key to cannabis marketing
  • How to actually reach your audience through social media
  • 5 books every marketer should read in 2018
  • The marketing power of influencers
  • Yes, B2B marketing on LinkedIn works

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Contact

Toronto, Ontario
Let's chat: samie.durnford [at] gmail [dot] com

About Samantha

A content writer and digital marketer with over 6 years of experience. She’s written for publications such as Sun Media, Canadian Living, VICE and NOW Magazine.

When she’s not busy at her day job as a Senior Manager, Marketing Planning for one of Canada’s largest banks, Samantha is working with small businesses and agencies producing content and digital marketing strategy.

Recent Posts

  • Micro-influencers: The key to cannabis marketing
  • How to actually reach your audience through social media
  • 5 books every marketer should read in 2018
  • The marketing power of influencers
  • Yes, B2B marketing on LinkedIn works
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