There’s a lot of noise in the digital advertising space. We’re getting paid ads, videos, memes, friends’ posts, subscriptions, strangers’ rants, news items, and hundreds of pieces of content thrown at us daily online. It’s overwhelming and hard to pay attention. How is a brand supposed to keep up? In the age where there’s too … Continue reading How to actually reach your audience through social media
Category: Social Media
The marketing power of influencers
Influencers are gaining popularity as a marketing tactic, and for big brands, keeping up with this new trend is going to be crucial in remaining competitive.
Oh, Emily. The Bachelorette is what got me started on the whole live blogging horrible reality TV train. Here is an article I wrote about the Do's and Don'ts of dating Emily Maynard for the finale of The Bachelorette last season. You can see the online version here.
X Factor season finale (Wins and fails of the season)
'X Factor's' wins and fails so far as Carly Rose Sonenclar, Tate Stevens and Fifth Harmony near the end Despite my live blogging The Voice, I was also (secretly) obsessed with this season's X Factor. The link above will take you to the online version of my finale article that went to print in the … Continue reading X Factor season finale (Wins and fails of the season)
I like to write about The Voice
This season, I was lucky enough to get to live blogThe Voice using ScribbleLive and do weekly recaps. How awesome is that? Here is my article to amp up our readers for the 2012 season finale. You can read the online version here.
ElectionFile with OpenFile Waterloo
I got to help cover the election as I interned with OpenFile Waterloo Region, a cool twist on local news that's growing throughout Canada. There are OpenFile websites in a couple of cities now. Openfile WR is new to the city, so this kind of election coverage in the region was the first of it's kind. Check … Continue reading ElectionFile with OpenFile Waterloo
The Monkey’s Paw: Audio Slideshow
The Monkey's Paw Curio Shop from Samie Durnford on Vimeo.
Student Day of Action: Story, timeline, live-blog, graph
Source: Unews.ca We did a live-blog during the Student Day of Action and took calls from journalists in the field at the rally. After the march, myself, Lauren Naish, and Scott Riddell wrote the final story. There's also a time-line following the stories on tuition in Nova Scotia done by myself and Laura Conrad. Marie … Continue reading Student Day of Action: Story, timeline, live-blog, graph
Live-blogging: Food fight at Dal
Source: The Dalhousie Gazette